KKT Pakistan
Organic traffic 3.9K → 6.1K · February – May 2026 (results measured February – April 2026)
Project background
A healthcare and medical services website in Pakistan, supported by me on off-page SEO and authority building.
Initial situation and SEO challenge
A competitive healthcare market; 567 referring domains and 79 Google referring domains at the start, with low-quality link risks in the profile.
My role and responsibilities
- Competitor backlink analysis, plus identifying risks and acquisition opportunities
- Off-page and authority-building support
Strategy
- Analyse competitor backlink profiles to find where authoritative links were being earned
- Separate low-quality link risks from high-value acquisition opportunities
- Treat link quality, not only volume, as the goal
Implementation
- Conducted competitor backlink analysis
- Identified low-quality backlink risks
- Identified authoritative link-acquisition opportunities
- Worked to improve backlink quality and authority signals
Tools used
Semrush, Ahrefs, Google Search Console, Google Analytics 4
Results
Measurement period: February – May 2026 (results measured February – April 2026)
Grey = before, gradient = after. Each metric is scaled to its own after-value; bar lengths are not comparable across metrics.
| Metric | Before | After |
|---|---|---|
| Organic traffic | 3.9K | 6.1K |
| Ranking keywords | 1.1K | 2.2K |
| Search Console impressions | 33.1K | 75.1K |
| Search Console clicks | 93 | 296 |
| Referring domains | 567 | 1.2K |
| Google referring domains | 79 | 126 |
Shared and site-level: My role was support within a wider SEO programme. Traffic, keyword and Search Console gains are site-level results I contributed to, not results I delivered alone.
No performance screenshots are published here; figures are as recorded in the source case study on my portfolio.
Key takeaways
- Referring domains grew from 567 to 1.2K while Google referring domains grew from 79 to 126; tracking both gives a fuller picture than either alone.
- The work covered both sides of the link profile: reducing risk and finding authoritative opportunities.
Need similar SEO work done for your clients?
Tell me about the role, contract or overflow work and I will reply by email.